Apple and Tivo Partner Blockbuster Online

Do you remember blockbuster. The business Blockbuster had has been in a bad state because of two reasons. The fact that there are now downloadable videos as well as a slipping economy are responsible for the bad business conditions for Blockbuster. To stay relevant it was important to make this move.

The arrangement is reciprocal. The huge library of digital content will be served up to the users of TiVo. In addition TiVo units will be sold at Blockbuster stores. This is in an attempt to achieve a broader subscriber base. The two companies are excited to be teamed with each other. Both are to gain from this alliance.
Blockbuster has been facing financial losses for the past few years. However with a focus on newer movies Blockbuster has a great offering. It is possible that Apple partners with Blockbuster as well in the hope of capitalizing on their individual strengths. However the problem is that Blockbuster might have a bit of competition with Apple itself.

This is a great time to be a user of TiVo and iTunes.