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TiVo Gets Even Better

August 9, 2009

Free web videos, hundreds of them, are being added to TiVo Series 3, TiVo HD as well as the TiVo HD XL. If you are into watching podcasts – you can now find podcasts that TiVo cannot find for you. All you have to do is enter RSS feeds manually and watch the show.

You will now be able to watch free video podcasts from Oprah, Fox, CBS and more. Viewers have a choice to watch one episode or the whole season via a season pass.
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Purified TiVo Ratings

August 3, 2009

The pure program rating is a new metric in the Stop Watch national ratings of TiVo. Audience measures for commercials and promotions have been separated from the programming for the first time. This type of purified rating is complementary to the second by second ratings that TiVo provides. These ratings enable a better understanding of viewing habits of programming and commercials.

The May 7 episode of Grey’s Anatomy was 17.0 for the program and the commercial rating was 2.7. This shows that 84 percent of the viewers fast forwarded the advertisements. This distinction gives us a better understanding of audience behavior and lets us know which shows viewers watch that hold their attention even during commercial breaks.
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